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C4 Waterman Outpost Opening

The guys at C4 Waterman, one of the premier brands in SUP industry, celebrated the grand opening of their Outpost location at 515 Ward Ave. in Honolulu last week, on the 16th of October.

This opening represents a new step in the evolution of C4 Waterman and parent company Wenonah Canoe Inc. The former Kanai Tofu Factory has been transformed into the flagship C4 Waterman Outpost. It features a cool showroom which hosts the entire line of C4 Waterman products, as well as pieces of C4 Waterman’s history.

C4 Waterman Inc., founded in 2007, is based upon four core disciplines that apply to the ocean as much as in life: Balance, Endurance, Strength and Tradition. To ensure the company’s position as a premier brand in the global action sports industry, C4 Waterman aligned with Wenonah Canoe, Inc. in February of 2014. 

C4 Waterman has also partnered up with the Polynesian Voyaging Society’s Malama Honua Worldwide Voyage and it will be donating 50 percent of the profits from a new clothing line it supports to the Polynesian Voyaging Society.

At the grand opening, C4 Founder Todd Bradley said: “This opening is a long time coming; we are beyond thrilled with our new home and everything we have to offer the paddlesports community.”

You can take a look at a quick footage from the opening below.